After the macroeconomic bottoming out in 2009 and the steady return in 2010, the Chinese government has introduced a series of policies to promote consumption growth since 2011, and the high-saving, low-consumption model is changing. Under the combined influence of factors such as the weak recovery of the world economy, the steady monetary policy, and the gradual fading of consumption stimulus policies, my country's national economic growth rate will slow down in 2011, with the annual GDP growth rate of 9.2%, a 1.2 percentage point drop from 2010.
In 2011, the operation of China's auction industry showed the characteristics of "steady but slowing down", with a total transaction volume of 626.07 billion yuan, basically the same as 664.82 billion yuan in 2010, a slight decrease of 5.8% year-on-year. While fully synchronized with the current GDP growth, the auction industry also showed the characteristics of a significant increase in GDP changes in the growth rate. The auction industry has entered a stage of synchronous adjustment of business scale and structure.
In 2011, the average commission rate of the auction industry was 1.88%. The annual transaction volume of cultural relics and artworks auction business was 57.62 billion yuan, accounting for only 9.2% of the total transaction volume, but the total commission was 6.78 billion yuan, accounting for 57.5% of the commission income of the entire industry, ranking first in the industry with a commission rate of 11.8%. The transaction volume of land use rights auction business was 284.48 billion yuan, and the commission was only 1.11 billion yuan, with a commission rate of less than 0.4%. The phenomenon of "earning numbers but not commissions" has become very obvious.
Data monitoring shows that due to the influence of relevant policies of the central and local governments at all levels, the transaction scale of sub-sectors of the auction industry has also been affected to a large extent:
In 2011, the continuous strengthening of real estate regulation and the decline of land use rights and real estate auction business led to a downward trend in the total transaction volume of the entire industry. In 2011, the land use rights auction turnover was 284.48 billion yuan, 10 billion yuan less than the historical peak in 2010; and the real estate auction, which is mainly commercial real estate, was particularly affected, with a sharp decrease of 51.37 billion yuan from 2010, and the turnover was 181.19 billion yuan, a decrease of 22.1%. The proportion of the two turnovers decreased from 80.3% in 2010 to 74.4%, a decrease of 5.9 percentage points.
The court-commissioned auction business was correspondingly affected by the policy environment. For many years, the court-commissioned auction business, which has been steadily accounting for about 15% of the industry's turnover, decreased to 13.2% in 2011, and the turnover decreased by 4.1 billion yuan from 2010. Some auction companies that rely on judicial commissioned auctions as their main source of business are facing severe survival tests.
The more optimistic thing is that the national cultural relics and art auction market maintained steady growth in 2011 during the adjustment. The total transaction volume for the whole year was 57.62 billion yuan, an increase of 45.2% over 39.7 billion yuan in 2010. The proportion of transaction volume in the industry rose for the first time from around 5% in previous years to 9.2%, setting a historical high for the proportion of cultural relics and artworks auction sector in the industry. However, the increase of 45.2% was a significant decline compared with 74% in 2010.
